How to Use Dynamic & Personalised SMS Campaigns in Nepal: A Step-by-Step Guide
Communication is the heart of every business. Whether you run a school, a store, or a travel company, you need a quick and reliable way to reach your customers. In Nepal, SMS marketing is one of the most effective ways to do this.
But sending the same message to everyone doesn’t always work. Today, people expect messages that feel personal and relevant. That’s where dynamic and personalised SMS campaigns come in — and with SMS Pasal, it’s easier than ever to use them for your business.
What Is Dynamic SMS?
Dynamic SMS lets you send one message that automatically changes for each person on your contact list. It uses dynamic fields like name, city, or order number to make every message unique.
For example:
“Hi Suman, your order will be delivered to Kathmandu tomorrow.”
Here, “Suman” and “Kathmandu” are replaced automatically based on your data.
Dynamic SMS is useful when sending messages to many people but still want each one to feel personal. SMS Pasal makes it simple to upload your list, add dynamic fields, and send messages instantly.
What Is Personalised SMS?
Personalised SMS goes a step further than dynamic SMS. It’s not only about adding someone’s name — it’s about sending the right message to the right person at the right time.
For example, a customer who recently bought a product could get:
“Hi Ramesh, thank you for your purchase! We hope you’re enjoying your new phone. Visit again for 10% off accessories.”
Or a student could receive:
“Hello Sita, your next public speaking class starts tomorrow at 9 AM.”
This kind of personalised SMS is more engaging because it feels like a one-to-one message, not just a bulk message.
With SMS Pasal, businesses in Nepal can send personalised messages based on:
- Customer behaviour (like bookings or purchases)
- Special events (birthdays, holidays, offers)
- Reminders and alerts (appointments, payments, renewals)
The system allows you to plan, schedule, and automate these messages so your customers always receive timely information.
Why Dynamic & Personalised SMS Campaigns Work
People respond better when they feel noticed. A personalised or dynamic message builds trust and improves communication.
Here’s why these campaigns work so well:
- Higher engagement: People are more likely to read and respond to personalised messages.
- Better relationships: Customers feel valued and understood.
- More conversions: Businesses see better results in promotions and reminders.
- Improved brand image: Personal communication shows professionalism and care.
With SMS Pasal, you can combine dynamic fields and personalisation to create the perfect message for every customer.

How to Run a Dynamic & Personalised SMS Campaign with SMS Pasal
Here’s a simple step-by-step guide to help you get started:
Step 1: Set Your Goal
Decide what you want to achieve — for example, send reminders, promote a sale, or thank customers.
Step 2: Segment Your Audience
Group your customers based on their needs or actions. For example, create separate lists for regular customers, new customers, or students.
Step 3: Prepare Your Contact List
Create a list that includes the fields you want to personalise — such as Name, City, or Purchase Date.
Step 4: Write Your Message
Use placeholders for dynamic information. For example:
“Dear {{Name}}, your appointment at {{ClinicName}} is confirmed for {{Date}}.”
Step 5: Upload and Send with SMS Pasal
Upload your list to SMS Pasal’s dashboard. The system automatically fills in the right details for each person.
Step 6: Automate or Schedule Messages
You can send messages immediately or schedule them for later. SMS Pasal also allows automated messages through its API — perfect for OTPs, order updates, and reminders.
Step 7: Track and Improve
Use the real-time delivery reports to see how your messages perform. Learn from results and improve your next campaign.
Examples of Personalised SMS in Nepal
Here are some simple examples of how Nepali businesses can use personalised SMS with SMS Pasal:
Education:
“Dear {{Name}}, your result for Grade {{Class}} is ready. Please check the school notice board tomorrow.”
Retail:
“Hi {{Name}}, enjoy {{Discount}}% off at {{StoreName}} this weekend. Visit us in {{City}} before {{Date}}!”
Travel:
“Namaste {{Name}}, your trip to {{Destination}} starts on {{Date}}. Our driver will contact you soon.”
Finance:
“Dear {{Name}}, your loan payment of Rs. {{Amount}} is due on {{Date}}. Please visit {{BranchName}}.”
Healthcare:
“Hello {{Name}}, your appointment with Dr. {{DoctorName}} is on {{Date}} at {{Time}}.”
These simple yet personal messages create a real connection between your business and your customers.
Example Dynamic SMS Templates
Here are a few examples of how Nepali businesses can use dynamic SMS:
For Schools:
“Dear {{Name}}, your exam for Grade {{Class}} starts on {{Date}}. Best wishes from {{SchoolName}}.”
For Retail Stores:
“Hi {{Name}}, enjoy {{Discount}}% off on all items this weekend at {{StoreName}}.”
For Travel Agencies:
“Namaste {{Name}}, your trip to {{Destination}} is confirmed for {{Date}}. Have a great journey!”
For Banks and Finance:
“Dear {{Name}}, your account balance is Rs. {{Balance}}. Please visit {{Branch}} for assistance.”
For Healthcare:
“Dear {{Name}}, your appointment with Dr. {{DoctorName}} is scheduled for {{Date}} at {{Time}}.”
With SMS Pasal, all of these messages can be created, scheduled, and delivered easily.
What SMS Pasal Offers
SMS Pasal is Nepal’s trusted bulk SMS service provider offering everything you need to send dynamic and personalised SMS campaigns easily.
1. Bulk SMS Service
Send thousands of messages instantly to your audience across all major Nepali networks.
2. Dynamic & Personalised SMS
Use customer data to send unique and meaningful messages.
3. OTP & Transactional SMS
Send automatic one-time passwords, alerts, or confirmations securely.
4. SMS API Integration
Connect your website, app, or system to send messages automatically.
5. Real-Time Reporting
Track delivery, open rates, and performance for every campaign.
6. Unicode/Nepali Support
Send messages in both English and Nepali to reach more customers.
7. User-Friendly Dashboard
A simple interface for creating, scheduling, and managing SMS campaigns.
8. Secure and Reliable
SMS Pasal ensures message security and follows Nepal’s data protection rules.
9. Local Support
A friendly Nepali team is always available to help you set up and succeed.
Why Choose SMS Pasal in Nepal
SMS Pasal is not just another bulk SMS provider — it is a complete messaging solution built for Nepal. Businesses trust it because:
- It offers reliable delivery across all 77 districts.
- It supports both English and Nepali messages.
- It has an easy setup, affordable pricing, and local support.
- It helps businesses grow through better communication.
Whether you are a small business owner or a large company, SMS Pasal gives you the tools to reach your audience faster and more personally.
Tips for Effective Personalised SMS Campaigns
- Keep messages short and clear.
- Always include your brand name.
- Send messages during the day for better engagement.
- Avoid sending too many messages at once.
- Use simple language in English or Nepali.
- Track results and update your campaigns regularly.
These small steps help make your SMS campaigns more professional and successful.
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Conclusion
Dynamic and personalised SMS campaigns are changing the way businesses communicate in Nepal. Instead of sending the same message to everyone, you can now send messages that feel personal, timely, and relevant.
With SMS Pasal, you get everything you need in one place — fast delivery, easy setup, and smart tools for dynamic and personalised messaging.
Start your next SMS campaign today with SMS Pasal, and connect with your customers in a more personal and powerful way.
FAQs on Dynamic & Personalised SMS Campaigns in Nepal
1. What is Dynamic SMS in Nepal?
Dynamic SMS means sending one message that changes automatically for each person. For example, you can include their name, city, or order details. SMS Pasal allows you to send such messages easily through its dashboard.
2. What is a Personalised SMS Campaign?
A personalised SMS campaign sends messages that match each customer’s needs or activity. For example, a birthday wish, reminder, or thank-you message. SMS Pasal helps you create and send these messages to build stronger connections with your audience.
3. Can I send messages in the Nepali language?
Yes. SMS Pasal fully supports Unicode messages, so you can send SMS in both English and Nepali to reach more customers across Nepal.
4. How can I start using Dynamic SMS with SMS Pasal?
You can sign up at smspasal.com, upload your contact list, and create a message with dynamic fields like {{Name}} or {{City}}. The system automatically replaces them with real customer details when sending.
5. Is SMS Pasal suitable for small businesses?
Absolutely. SMS Pasal is designed for all types of businesses — from small shops to big contact companies. It offers affordable pricing, quick setup, and easy tools for beginners.
6. What types of messages can I send through SMS Pasal?
You can send all types of messages, including promotional SMS, transactional alerts, OTPs, reminders, and event notifications — all through one simple platform.
7. How fast are the messages delivered?
Messages sent through SMS Pasal are delivered within seconds across all major Nepali networks. You can also view real-time delivery reports in your account.
8. Does SMS Pasal provide an API for automation?
Yes. SMS Pasal offers a developer-friendly API that lets you connect your website, mobile app, or system. This helps you send automated messages like OTPs, booking updates, or payment alerts instantly.